LEGO has a huge fan base and following, around the world and also in Singapore too, from the young kids playing with LEGO, to the adults playing and collecting them, LEGO is something universal for everybody of all ages. LEGO is not just a toy, it’s great for children to explore their creativity and fun, bonding with parents too! This is definitely great for personal growth and personal development!
In Singapore, while we may be a small country constrained by our land size, population and domestic market economy, there would be a number sixth LEGO Certified (LCS) store that is going to officially open at JEM tomorrow on Saturday 6th August 2016! For LEGO fans in Singapore, this would be good news for you to find and buy your favourite LEGO toys!
The first LCS store was opened at Suntec City on 29th November 2014 and I was there to witness the official opening! The LCS is a store that is designed by the LEGO Group and adheres to all the store fit-out and experience guidelines as laid down by the LEGO Group. The LCS store is not owned by the LEGO Group or LEGO Singapore.
There are some exciting opening specials on 6th and 7th August 2016! Do visit them LCS @ JEM and check it out! I am looking forward to the new “Build a Mini” tower in the 6th LCS @ JEM!
“Let your creativity lead the way at the Build a Mini tower! You can mix and match from a wide selection of legs, torsos, heads, hair pieces and accessories to customise your own Minifigures”
Source: Bricks World press release
Let me share with you more information on the new and sixth LEGO Certified Store in Singapore @ JEM from the press release information below –
LEGO Singapore is pleased to announce the opening of its sixth LEGO® Certified Store (LCS) in Singapore. The LCS at JEM® will open its doors on 6 August 2016. The opening of this store means that Singapore can lay claim to having the most LEGO Certified Stores per capita in South East Asia. Despite having a small domestic market Singapore is well known as an economic powerhouse in the region and it makes sense that expansion is occurring rapidly.
‘Bricks World is pleased to be in a position to continue to partner with LEGO Singapore at the forefront of this exciting expansion within the region,’ said George Papasolomontos, Managing Director, Bricks World. ‘This is really paving the way for how the brand is represented in the region and the ongoing benefits this brings to LEGO fans’.
What’s more, we are also excited to announce that “Build a Mini” tower will be added to the existing LEGO Certified Store benefits! “Build a Mini” lets you customise your very own LEGO Minifigure – you get to mix and match from a wide selection of bottoms, tops, heads, hair pieces and accessories to create your very own minifigure.
The LCS at JEM is managed by Bricks World, which serves to further enhance the LEGO experience for the fast-growing LEGO fan base and to reach out to new customers.
“The upgrading of our JEM store from monobrand to LCS enables us to provide the Singapore LEGO fanbase with ever more opportunities to interact with LEGO products. We are delighted to be the first store in Singapore to launch Build a Mini and expect it to be a popular new feature among adult and child LEGO fans alike”, said George Papasolomontos, Managing Director, Bricks World.
Opening Specials for LCS at JEM on 6th and 7th August 2016
LCS at JEM: All customers who spend $120 or more on any LEGO® products in a single receipt on either of these two days – 6 and 7 August 2016 – will be entitled to enter into a lucky draw to stand a chance to win 1 of 100 new and exclusive miniature “LEGO® Store” (40145) sets. The lucky draw will be drawn by Bricks World Winners will be contacted by Bricks World from Thursday 11th August 2016. Terms and conditions apply.
*Information courtesy of Bricks World and LEGO Singapore*