2 zines for reading and inspiration

Many years ago, when I first started learning photography, I only thought of capturing moments through my photographs, I didn’t think beyond that. Likewise when I started writing/blogging in the blogsphere and social media platforms as the internet evolves in the past 10+ years, I didn’t think beyond publishing my articles/stories beyond the digital space.

During the journeys inside the blogging/social media/digital landscape, I learned new things, knowledge, skills and unearth my talents that I do not thought that I possessed. Meeting and knowing talented creatives in their own respective fields such as music, writing, photography … ete etc … opened up new adventures into a few new worlds.

One of the new worlds that I was opened to was in the world of publishing and printing. I am still learning and finding my way around it, some years back, I had a plan to convert my blog posts/articles into an e-magazine, somehow or another, due to lack of knowledge, fear, inadequate resources (I am a one person operation) and know how, I didn’t embark on it and this plan didn’t materalise. Fast forward a few years later after that, I visited Hokkaido during November 2014 and I came back, wanting to do more with my travel photographs. An inspiration and a huge personal goal was set, to produce my own photo book. This maiden journey was very exciting (stressful too) and very humbling, while the layout may not be the most “professionally” done, it was my through my hard work and determination, with some help from friends in the photography curation.

With this achievement, I was planning to advance further. Life sometimes never makes things easy for everyone of us, circumstances and life situation changes from 2016 to 2017. These two years were some of the toughest life lessons that I ever have till date. If you had been following my articles here, you would know what happened between 2016 and 2017.

Walking down this lonely road from 2016 to 2017, I picked myself up from the rock bottom and decided to move on, learn more, improve more and challenge myself more (it wasn’t a smooth journey at all, it was slow, difficult and tough). Along the way, I saw posts by creative industry friends based in Tokyo, Japan, on publishing their zines. I followed their updates and developments, soon, I am going to fulfill my goal of publishing my own zines, most likely photography zines. Some years back, I did have a goal of publishing my own zine, something that I did not embark upon.

In the blink of an eye, I got 2 zines from Craig Atkinson and Fernando Gros, in front of me right now, giving me the inspiration on how I want to go about producing and publishing my own zine in year 2018. The style, flow, type of my zine is still in the midst of planning, I won’t be revealing or announcing much as stage in time.

Let me present to you the 2 zines that I just received

By Craig Atkinson

Website

Twitter

Instagram

By Fernando Gros

Website

Twitter

Instagram

If you are into self publishing and zines, do check out their works by my 2 friends!

Looking forward to year 2018 with one of my goals is to publish my own zines.

1st December 2017 – Time to reflect and plan

Time flies, too fast too furious. In the blink of an eye, 11 months have gone by in the year 2017 and today is 1st December 2017. As I start counting down to the end of 2017 and I will be very happy to bring a closure to year 2017. For those who have been following my updates via my article posts here, thank you for following, reading and supporting me along this journey.

This journey that I embarked on, was much much more tough and difficult than I prepared myself for. Behind all the scenes, I hide my pain, sorrow, stress and pressure from some friends, some people. Having to deal and handle people who passed on (6 people in a 1 year time frame from 2016 to 2017 if you had been following and reading my stories here), a very emotionally and mentally draining life experience and journey.

Taking the first step to reflect year 2017, wrapping up year 2017 and planning ahead for year 2018. Changes will take place, new strategies and directions. While it might not be too private and confidential, it will not be too openly shared, might not even be shared at all.

One of the areas that I am working on is my computer workstations setup for year 2018

  • Photography workstation
  • Business / Admin / Digital / Social Media marketing workstation
  • Trading / Forex investing workstation
  • Tablet
  • Photography printer
  • SOHO printer
  • Monitor (For photo editing and trading)

Business development directions and strategies, it’s still in the thought and planning process (some preliminary, some advanced, some still thinking further ahead). I am most likely not (and unlikely) going to share much into them. Not so much of competitors or copying, it’s more of keeping the “big loud noises” around me out of my ears, I need anti-noise cancellation in-ear monitors.

Next year 2018, I am going to upgrade myself, gain more new skills and knowledge, looking into these few areas:

  • Advanced drone flying
  • Learning videography and short film making
  • Improving and learning photography genres that I haven’t embark on
  • Learning Adobe Photoshop

There are many people out there whose full time job is to judge and criticise other people, telling other people what to do, how to do, when they themselves are not in the other person’s shoes and situation, as well as, thinking that they have/are successful and more knowledgable than others when they are not and they have not.

Why can’t we spend the time to upgrade and improve on ourselves, knowledge, skills and experience, instead of spendng time to judge and criticise people?

Imagine a society with citizens constantly and willingly upgrading their skills and knowledge. We worry less about disruption and displacement. Together, we can make a difference to the future ahead in many different ways possible.

Alright, it’s time to wrap up, finish my backlogged technology related articles, get my photographs uploaded into my Flickr, 500px and Tan Geng Hui Photography portfolio websites.

In our current world and society norms today, if you are still reading up till this last paragraph, thank you for taking the time to read my article that I wrote. Considering our attention time span is probably a minute or less, it really takes something to read an article online (or a hard copy book) today.

Indonesian talent wins Singtel Group’s “The 5-Min Video Challenge”

The Singtel Group organised “The 5-Min Video Challenge”, celebrating filmmaking talent in Asia as well as a content push by the Singtel Group. The theme for this year 2017 is “Connecting Lives”. The 5-Min Video Challenge attracted quite a number of videos submissions from Australia, Gabon, Indonesia, the Philippines, Singapore and Thailand. There were a number of different genres from comedy, romance, drama and life stories from the videos submissions.

For each respective country, two finalists from each of the six countries were chosen by lcoal judges to compete in the regional finals. Thereafter, there was a regional judging panel that chose the Grand Winner and runner-up.

On 22nd November 2017, the finalists came down to Singapore for the regional fianls and the crowning of the Grand Winner of The 5-Min Video Challenge organised by Singtel Group. Watching the video clips of the finalists at the media event, followed by the media interview. I had a wonderful time watching some amazing short films/videos produced by talented filmmakers from the region, some were very touching, their cinematography style that I relate to quite closely.

The regional judges were impressed with the regional finalists for this year 2017 “The 5-Min Video Challenge”.

Mr Khoo, who returned as a judge for the second year, said, “We were wowed by the great improvement in the short videos this year. The winning works really spoke to us and we look forward to working with some these talented filmmakers.” He advised aspiring filmmakers to hone their craft by continuously filming and finding new ways to tell a story even with their smart phones.

“The 5-Min Video Challenge” is both a celebration of the filmmaking talent in Asia and a content push by the Group. Centred on the theme “Connecting Lives” this year, it attracted hundreds of video submissions from Australia, Gabon, Indonesia, the Philippines, Singapore and Thailand. The videos submitted spanned a range of genres from comedy, romance to drama and slice of life.

Mr Arthur Lang, Chief Executive Officer, International Group, Singtel, said, “We’re impressed by the different perspectives presented in the short videos that inspired, challenged and entertained us. As Asia’s leading communications technology group and a long-time supporter of the arts, we want to support the creative talent in the region and quality original content that our customers enjoy. Many of us today look for content that is mobile-friendly, authentic and connects with the heart. I strongly believe the finalist entries have all achieved these. We’re honoured to recognise them.”

Listening to the words, views and thoughts of the regional judging panel headed by award-winning Singapore filmmaker Mr Eric Khoo and comprising Mr Aaron Lea (Australia), Mr Joko Anwar (Indonesia), Mr Serge Abessolo (Gabon), Mr Quark Henares (the Philippines) and Mr Thitipong Kerdtongtawee (Thailand). This was an eye-opener for me personally; I had a better understanding of producing videos/films/content from both sides of the story, from the filmmakers/producers/writers to the judges/clients/end consumers. I was involved a recent behind the scenes photo shoot for my friends short film/videos project, therefore, I began to appreciate filmmaking and cinematography in the short films industry, from a consumer perspective and content producer perspective.

After watching the videos submissions by the finalists and listening to the media press conference, the finalists and guests proceed to the ballroom for the awards announcement and prize presentation. Of all the finalists, I had some personal favourite videos/films submission, do visit The 5-Min Video Challenge YouTube account and check out the regional finalists 2017 playlist!

The two finalists from Singapore submitted these two videos “Sarah” and “The Red Packet”, I do like the works of our finalists from Singapore! “Labasan ng Feelings Sa Foodpark”, a video submission from the Philippines also caught my attention too!

Alright, have you watched all the videos/films submissions by all the Regional Finalists? This year’s 2017 The 5-Min Video Challenge were won by the Indonesians, the Grand Winner and runner up. Firstly, let’s view their videos submssions:

Grand Winner – Chick Chick

Chick Chick tells the story of a young girl who befriends a chicken. Her attempts to communicate with the chicken, inspires her to try and reconnect her fighting parents with a tin-can phone.

Runner Up – Sowan

The runner-up Sowan follows a man who travels to various places on his motorbike. He hears about recent agricultural issues and discovers the conflicts among farmers, middlemen and sellers.

With the announcement of the Grand Winner, runner up and finalists, we hope to see more of their works and videos on each of Singtel Group member’s mobile and video platforms, allowing them to reach a 670 million strong audience across Asia, Australia and Africa.

I would like to thank Singtel Singapore for the invitation to Singtel Group’s “The 5-Min Video Challenge” regional finals awards event.

*Information and pictures courtesy of Singtel Corporate Communications*

20th November – Remembrance + Other Updates

Today on the 20th November 2017, it’s a day of significance and rememberance for me.

Remembrance Day

Exactly 1 year ago on 20th November 2016, my paternal grandmother passed away at a ripe old age of 99 years. My matriarch had always been the pillar and foundation of the extended family, someone that I had the utmost respect and admiration. Her sharpness, observations, along with her meticulous nature, were some of the life skills set that she had passed on down to her future generations, I am one of those that inherited those traits of my grandmother!

While her anniversary will be based on the Chinese Lunar Calendar (early December for year 2017), I used both calendars to remember her and what she did for the entire family under leadership and guidance. While it had been a year, we all missed her.

Other Updates

Collaboration project – Love At Second Sight

For the past few weeks, I was involved in a collaboration shoot with my friends Tiffany and Peps, for their Love At Second Sight short films project. I was shooting behind the scenes and another segment on lifestyle product shoot. Shot over a 4 days period in a two weeks time frame, I had a great time, tiring at the end of the day, managed to capture some really nice photos, for the short films, on behind the scenes, for marketing and publicity. Keep a look out for Love At Second Sight short film on Tiffany and Peps FB page, as well as my FB page for more updates!

Editorial Coverage

Editorial coverage for some of the events that I attended, in technology, lifestyle and musuems events, my coverage had been slower than I would like it to be. I promise to get my backlogged editorial coverage published and shared in the coming 2 weeks. Thank you to all for your understanding.

95th Dinner Anniversary Celebrations

95 years is not a small milestone and I am very happy to be part of this celebrations and this special family, the Gan Eng Seng Dragon Scout Group, along with my old boys and girls club a.k.a Dragon Chapter. I hope to share more photographs and stories soon, it’s just a small shout out first! 95 not out, next monumental milestone, 100! Onward Dragon Scouts!

Marketing, branding, publicity, partnerships and collaborations

An era of disruptions, more to come in the years ahead, running a business has changed, my personal opinion and view is the traditional ways of running a business may not be that applicable, adapt, change, disrupt or get left behind in this fast and furious pace. Redefining, reorganising and restructuring my business, building up more partnerships and collaborations with different groups of friends.

Some inner most private thoughts

It had been a very tough two years for me, if you had been reading my stories and updates from 2016 till today in 2017. All these life experiences shaped my in many different ways and aspects. Losing 6 people from your life within a 1 year time frame from 2016 to 2017 had quite a big impact on me. At times, when friends were celebrating their happy milestones, big travel holidays, delicious expensive restaurant food on a weekly basis, I just kept quiet and hide away.

Running a small business in this year, are more long long stories to share, some of my stories on running a small business, you might have read in my updates/stories along the way. I leave this segment for my future story telling and sharing.

As a photographer, I faced quite a number of times of unpleasant comments, remarks, sometimes dislike, sometimes asking u along the line of “when are u going to fail”. To receive credits and acknowledgement from friends, partners and supporters for the photography works that I do is a blessing.

There are times when not everything is about $$, it’s about giving thanks, gratitude, giving back and pay it forward! Giving back to my alma mater Dragon Scout Group is one of them.

Tough times never last, tough people do. A constant reminder to myself, be thankful and grateful for everything that I have at this point in time, stay humble and grounded. Keep learning and improving.

MDC Digital Marketing Day 2017

Lifelong learning is a personal philosophy and mantra that I adopt, advocate and share whenever I am able to. Regardless of the qualifications that I have, the amount of life and professional experiences that I currently possess, I always tell and remind myself that I do not know everything in the world, there is always something to learn, a new skill/knowledge and/or upgrading my current skills/knowledge.

Most recently, I was kindly invited to a seminar, MDC Digital Marketing Day 2017 organised by Management Development and Consultancy (MDC), the corporate training arm of Management Development Institute of Singapore (MDIS). The title of the seminar was “From the Present to the Future: Getting Ready for Digital Transformation”, the speakers were highly experienced professionals in their field of their respective specialisation expertise. One of my friends Walter was one of the speakers for the MDC Digital Marketing Day 2017 and it was great to catch up with him during the event!

The speakers and their topics were as follow:

Andrew Chow (Speaker and Facilitator)

Digital Marketing Strategy Overview for 2018

Search Marketing – How to be seen and searched at the right places

Social Media Marketing – Rediscover the Lost Art of being Social in Marketing

Walter Lim (Speaker)

Content Markting: Choosing the Right Content and Channels

Nick Tan (Speaker)

How to use Virtual Reality Solutions to create immersive marketing experiences?

Alvin Lim (Speaker)

How to use blogging as an effective marketing tool

Xi Wei (Speaker)

Gamification – Don’t be a noob: Raising your game in the digital world

After the introduction, welcome and opening address by June Lim, Assistant Director of MDC, Andrew took over, he had dual roles of both a speaker and facilitaor for the MDC Digital Marketing Day 2017. Andrew’s experience in conducting seminars can be seen when he employed an ice breaker game for participants to mingle around, meet, introduce and chat with different people.

Thereafter, the seminar started with tea and lunch breaks in between the entire Digital Marketing Day seminar. I have been hands-on inside the digital marketing / social media / blogging fields since April 2006, I have personally seen the huge changes in internet marketing, SEO, digital marketing and social media over the past decade. Although I am being “trained On-The-Job”, the topics shared by the various speakers were always a good refresher for me and there is always something new to learn because I don’t know every thing/knowledge/skills in life. It is always good to keep myself updated, upgraded and learn new knowledge and skills in life, on both personal and professional level.

Some topics such as “Rediscover the Lost Art of being Social in Marketing” by Andrew and “How to use Virtual Reality Solutions to create immersive marketing experiences?” by Nick, got me thinking ahead for the future, how I am able to make the changes, adapt and adopt new technology, as well as rediscovering myself in the commercial world of digital media marketing / social media marketing.

At the end of the MDC Digital Marketing Day 2017, it had been a fruitful and eventful learning day, networking , learning, upgrading and a refresher for me too. Do keep a look out for the various types of programmes and courses by MDC, highly suitable for working professionals to upgrade and learn new skills/knowledge.

I would like to thank MDC for the invitation to their MDC Digital Marketing Day 2017!

* Pictures courtesy of MDC *

Updates, Reflection and Thinking Ahead

This personal website/blog of mine hit a bit of a mind block recently, since the two articles published on 1st and 2nd October 2017. I had a few technology news and business articles to share for the past week, it slowed down for 1+ week, it will come back again soon!

I was reflecting upon, thinking ahead and adding to what I wrote in my 1st October 2017 article, titled “Start of Q4 2017, Final Sprint“. During the past 1+ week, it’s a bit of a consolidation, realignments, readjustments and also changes for the final quarter of 2017. All this things going on inside my brain and mind, contributed to this additional article today, a key reason why there wasn’t much news/articles published on my website/blog here during the past 1+ week.

Upgrading / Learning new skills and knowledge

Learning is life-long and never-ending, that’s my philosophy for both personal and professional aspects of it. I am looking to improve on my skills and knowledge segment, for improving my current skills set and knowledge, as well as learning new skills and knowledge.

  • Drone flying – Planning to add this skill, for my travel photography in the future.
  • Travel and Tourism Public Relations – I wanted to add this knowledge, theory and skill, not just to complement my travel photography projects/assignments, I am thinking and strategising new business ideas.
  • Workshops/Courses – Finding courses and utilising Skills Future Credit to improve myself, first course is Lightroom organised by Canon Imaging Academy.
  • Digital Marketing and Social Media Marketing – I recently attended #MDCDigitalMarketingDay at Management Development & Consultancy (MDC) by MDIS. For somebody who had been hands-on inside this segment for the past 10 years, I still have knowledge and skills to learn, keep a lookout for my upcoming article!

Thinking and Strategising Ahead

I need to brainstorm a business plan / model for travel and tourism public relations + photography + social media/digital marketing coverage.

Still very tough economic times and difficult + slow market

I have a few real life stories of business owners facing huge challenges in this very tough economic times, it’s still a difficult and slow market. I shared their pain, their difficulties and challenges, I might write more about this if my time allows.

When the economy and market returns to better levels and stabilises in the near future, we are no longer looking at big GDP growth numbers, we are probably looking at slow and small GDP growth, maybe 1-3% per year (that’s my personal humble view).

I will be back writing and publishing articles soon! Thank you for reading, following and supporting!

Start of Q4 2017, Final Sprint

The final quarter of year 2017 starts today on 1st October 2017, for some of you folks out there, this is also the final sprint to the end of year 2017, on 31st December 2017. Everyone of us had our own unique and special journeys during the first three quarters of year 2017, yet we might have something in common with the tough and difficult economy and market sentiments.

I am taking this time to write on a number of different topics in one article, I might expand on them that I wrote here today, if my time and research planning permits.

Updates: Running my own photography business

How was your first three quarters of year 2017 been? It had been nothing less than a very tough and challenging journey for the past nine months. Running a photography business, time was spent on building the foundations, networks, systems, marketing, branding, collaborations, partnerships and last but not least, finding the business. We are looking at 80% of time spent on the above and 20% spent on actual photography shoot and post photography shoot.

I never really talked or revealed too much into this area, not just that it is private, most of the time, many people around you don’t understand, don’t want to listen, learn and understand. There are also a handful of people around you that don’t want you to succeed, they want you to fail, sad but true (or they might change their stance and words and said they don’t mean it after they spilled the “wrong words” out from their mouth”)

There are a small group of photographer friends that can and will understand what I am going through. Listening to their own photography business journeys over the years, there is a similarity in my own personal journey. Therefore, I still have to grind my way through and make a breakthrough.

Micro influencers – a bit more differentiation into Mini and Micro influencers groupings?

Recently, there has been quite a lot of debates and discussions on the topic of influencers, from both sides of the equation, the brands/companies, public relations agencies, digital agencies etc on one side and a diverse group of influencers on the other side.

I came across this infographic article on LinkedIN written by Preeti Kumar – 7 Influencer types & How to work with them. Reading and analysing this infographic, I was looking at where I fit into – Key Opinion Leaders: Creatives, partly Micro influencers and product seeders.

On the role of micro influencers, it is probably a bigger area of growth and investment for both sides, let’s put it as demand and supply sides of things. While the quantitative part of micro influencers have been debated, some put 20,000, some put 10,000. Personally, I reckon that it is totally and suitably possible, to differentiate them into Mini and Micro influencers.

Why use Mini and Micro? What are the differences?

I am using the two words from a Forex trading lingo, mini and micro lot.

Standard Lot = 100,000 units

Mini Lot = 10,000 units

Micro Lot = 1,000 units

Translating it into digital marketing side of things

Influencer – Above 100,000 followers

Mini Influencer – Above 10,000 followers

Micro Influencer – 3,000 to 5,000 followers?

This is just something that crossed my mind and got me thinking, I have yet to analyse and put into greater details. It’s still a preliminary stage for me, if the opportunity arises to work with other digital marketers on this, that would be nice. Nevertheless, I hope to continue working on this topic in the future if my timing and commitment allows.

We must go beyond ROI with numbers and statistics, while quantitative is important, influencer marketing has a lot of qualitative, intrinsic and psychological aspects that cannot be measured by numers, revenue, statistics and numbers.

Planning to expand with/in the following areas/collaborations

Although the list above doesn’t directly translate into business for my photography business, they reinforce my networkings, contacts and collaborations on my digital marketing, technology writing and social media.

Over the past three quarters of 2017, I unlocked small achivements for myself when organisations approach me, to have a chat and see where I work together with them from there. All these are small testimonials for myself and everything that I put in for the past 10 years at least through writing, social media and photography.

Of mental health, physical health, emotions, mind and soul

A friend whom I look up upon, a very creative and talanted person in writing, photography and music, Fernando Gros, recently wrote an article titled “Creative Health Part 2 – Your Mind and Your Path”. I saw his tweet, read his article and I am kind of like being “shaken up”. In my reply to his tweet, I posted “After reading your article, it dawned upon me that I am stressed out, not taking care of my mind, body and soul.”

The truth and harsh reality is that it can be really brutally hard at times, we just have to take care of ourselves, going through regular maintenance. Not to mention, even the best engineering devices also wear and break down even with regular maintenance.

In case you missed it, Fernando published this book title “No Missing Tools”, do check out my article and have a read and you would be enlightened and know why I respect his works and views a lot.

Where do I go from here?

The seeds had been planted, watered and being taken care of. While not everyday is sunshine, there were rain, storm, bad weather that hit the growth of the plants. Hopefully, the changes and corrections were in place to make the seedlings grow better and faster, allowing me to harvest the fruits of my labour.

Being thankful and grateful

In this short time frame period of a year, there were those that have happy news while I am fighting pain, hurt and loss. Losing 6 people, 4 were relatives of which 2 of them were very close to me, the others were 1 mentor and 1 uni junior.

I may not have the most happy and joyful time during the past 1 year time frame, one of the toughest time that I went through. It made me reflect a lot and be thankful and grateful for everything that I have, the family, relatives and friends support.

Final thoughts

Technology and disruptions are not going to destroy us, ignorance and complacency are going to destroy us.

We MUST start to make the changes, no matter how painful and difficult it will be or else, we might be in a spiral downfall for the next 1-2 generations.

In the midst of re-strategising and making changes to my flow, workflow, daily flow, well-being, growth and rest, while embarking on my Final Sprint Q4 2017.

New areas of Tech interest: Big Data, Security, Backup

I have been writing and covering on a few areas of technology inside my personal website/blog here for a number of years. Initially, it was mainly on consumer technology products, however, over the years, I had started venturing into B2B/Enterprise technology coverage, mainly Internet of Things (IoT) in a few areas/brands such as The Next Wave and Trends (from Canon EXPO 2016 Shanghai)AXON by Greenwave Systems, Future Workplace with Dell and Journey to 5G with Singtel. It had been a very interesting technology adventure into the levels of B2B, thankful to those brands/companies who gave me the opportunities to connect, learn, cover and write about them.

Over the past year, I began to discover new areas of technology interest, while it is probably more applicable on a B2B level, it can also be applied at the B2C consumer level too. One of the areas was on big data and analysis, starting with this forum that I attended recently in June 2017 – “F1 Technology and the Impact on Healthcare“. The next few interest technology fields that came up on my radar, following this particular forum that I attended were data protection, cybersecurity and backup.

My tech coverage journey in these few areas were all related together, I was working on building a basic starter personal cloud storage solution for my photography business/photographs storage/digital marketing/social media/documents, I got a WD My Cloud 4TB a few months back too.

Next up was on data protection and backup, Acronis then came into the picture. I saw and read about them around 1-2 years back, initially I didn’t know too much about them. Coincidentally, I got to know about them more in details and what they are doing, most recently with the launch of the Acronis True Image 2018 that I discovered more about their products and services in the areas of data protection and backup.

I am going to work on an article on the Acronis True Image 2018 for my small business, for my photography business/photographs storage and also my other work on digital marketing/social media and also my documents storage. Do keep a lookout and I would update with a link here when it is completed!

During the recent 2017 Singapore GP, I also learned about the partnership between Acronis and Scuderia Torro Rosso Formula 1 Racing Team! They are the FIRST Singapore company to sponsor a F1 racing team! It’s not just about sponsorship, they are using Acronis technology in motorsports! Being a motorsports and F1 fan and also an technology enthusiast myself, it’s like an omen for me to use Acronis technology solutions!

It would be a dream come true, if I can cover more in depth and share on Acronis technology in motorsports! I can bring my camera gears to racing tracks and garages! Motorsports + technology + photography sounds like what I like to do!

Stay tuned, hopefully, I can share more on these areas of technology, big data, data protection, cybersecurity and data backup.

Oh yes, maybe more new areas such Blockchain, Bitcoin.

Logitech Craft – Reinventing the Keyboard Experience

A new keyboard design was announced recently, I reckon that is going to reinvent the keyboard user experience especially for professionals in the photography, creative and design industries. This keyboard got my attention immediately when I saw the news in overseas technology websites and I was very excited. This new keyboard by Logitech looks very cool, sleek and gorgeous!

On the Logitech Craft keyboard, you can’t miss out on the dial, this design is going to be very helpful to photographers, creatives and designers! A photographer myself, when I am editing my photographs on photography editing software, this would be very helpful in my workflow. I hope to share my experiences with a review unit, if the opportunity arises. Personally, I am keen to add the Logitech Craft keyboard into my desktop and laptop setup.

Let me introduce to you the new keyboard, the Logitech Craft! Here are more information and details on the new Logitech Craft:

Logitech (SIX: LOGN) (NASDAQ: LOGI) announced CRAFT, the first keyboard ever with a creative input dial, setting a new standard for computer keyboards. CRAFT looks and feels better than anything you have typed on and offers a whole new way to immediately access context-specific computing tools with a smart aluminium dial. For example, with a touch, tap or turn you can adjust image brightness, contrast and saturation in Adobe Photoshop, or create and adjust charts in Microsoft Excel.  Or simply turn the dial to move up and down font sizes in document programs like Microsoft Word. The creative input dial gives you the ultimate control and input at your desk for precision, efficiency and uninterrupted creative flow.

“Our new flagship Logitech CRAFT keyboard is for all of us who spend time creating using photoshop or building powerpoint slides and want to work with greater precision and feel connected to their work,” said Moninder Jain, Managing Director, ASEAN and Vice-President for Logitech. “The creative input dial gives you instant access to the functions you need, the moment you need them, allowing you to increase your productivity. CRAFT puts you in your creative element – every time you sit at the desk.”

The touch-sensitive aluminium creative input dial, called the Crown, recognises the apps you are using and gives instant access to the tools you need. With a slight touch of the Crown you can instantly access context-specific functions — like brush size, brightness, chart type, font size — tap to change the function and turn to change the selected function’s value. Installing custom profiles in Logitech OptionsTM Software maximises the creative process when working with Adobe Photoshop CC, Adobe Illustrator CC, Adobe Premiere Pro CC, Adobe InDesign CC and Microsoft PowerPoint®, Excel® and Word® (Microsoft functionalities work on PC only at this time). The Crown brings comfort, immediacy and convenience to your creative process and allows for increased two-handed interactions. You can also use the Crown to change desktops, navigate between apps, or adjust volume – and assign one additional Crown function in each of your favourite apps.

CRAFT also features smart illumination with backlighting that detects your hands and adjusts lighting automatically depending on the room conditions. The keys are crafted for comfort, in a full-size familiar layout, with each individual key engineered for stability and precision. CRAFT looks great alongside other premium desktop accessories by Logitech, such as the Logitech Spotlight Presentation Remote and Logitech MX Master 2S.

Additionally with the touch of an Easy-SwitchTM button, you can switch between – and type on – any three connected devices, whether you are using a Windows® PC or Mac®. Select from either a Logitech Unifying™ USB receiver or Bluetooth® Low Energy technology to connect to your computer.

Pricing and Availability
The Logitech CRAFT Advanced Keyboard is expected to be available in September 2017 at Logitech.com and select retail stores for a suggested retail price of $329.00.

For more information, please visit Logitech.com, our blog or connect with us on Facebook, Instagram and Twitter.

* Information and pictures courtesy of Logitech and SPRG *

1000th Post: In memory of my Big Auntie

This is my 1,000th post on my personal website/blog, a milestone for me, in my writing journey here, mainly in the topics of technology news and reviews, personal stories, personal development, business topics and areas of personal interest. Initially, I wasn’t sure what topic or theme would suit my milestone 1,000th post because for the past 4-5 months, I was hiding a lot of emotions, hurt and despair behind my normal looking face.

My milestone 1,000th post is dedicated to the memory of my Big Auntie (da jiu mu), my mother’s eldest sister-in-law. Today marks the 35th day since her passing, who lost her fight to cancer. My Big Auntie was a family member that I am very close to, she took care of me when I was just a 1+ months old toddler until I finished secondary 4. She was just like another mother to me, who loved me, nagged at me and of course, the occasional quarrels due to differences in opinions, views and what I wanted to do.

My Big Auntie will definitely have an influence on me over the years that she took care of me, I do pick up some of her traits and style. While I may not cook as skilful and delicious cuisines like my Big Auntie, her cooking skills and knowledge helped me in my cooking when I was studying in Australia.

She also like her things and home to be neat and tidy, I am probably a big culprit, messy and full of things at home. Her nagging and scolding of my home and room will now only be a distant memory in my heart and soul. Over time, my room did change and it’s much better in terms of tidy and neatness, I am speaking the truth here!

When I heard the shocking news from my cousin a few months back that she was diagnosed with Stage 4 Cancer, I was totally devastated and totally shell-shocked. Deep inside me, I know it’s going to be a very very difficult stage with probably of 6 months time left, maybe shorter than 6 months, maybe a chance of a longer period than 6 months.

During the past 4 months, I was going through a very very difficult time, the emotions, hurt, despair and I wasn’t able to do much more for her. This period was also very very difficult for my uncle, cousins and nieces. No words can describe this journey, no words, enough said.

Very few friends, only a very select few know about what was happening, I just looked normal like always, maybe just more moody and bad tempered. I was hiding a lot of emotions, sadness and hurt behind my face. That was also a period whereby there were not many articles being published here on my website/blog.

My Big Auntie lost her fight to cancer, about 4 months after her diagnosis. It was so painful to watch her suffer and while I am very sad and hurt that she is no longer around, it’s also a relief for her that she doesn’t have to suffer pain anymore.

35 days have passed since her passing. I finally managed to pen down my thoughts and feelings, without going into too much details of the past 4 months. This was also a kind of relief for me, while I am still hurting inside my heart., writing and sharing it out here, helps to relieve some of the pain, hurt and sadness.

I lost my paternal grandmother to old age in November 2016, the matriarch of my family, I also lost another senior relative, my grand-auntie in July 2017 and also a cousin in May 2017. This had been a very tough and emotionally draining period since November 2016 while I was building/starting up a small photography business.

To my da jiu mu, my Big Auntie, you will never be forgotten, for everything that you did for me since I was born. I hereby promise you that I am going to make my room and home (along with my parents taking action to clean up the home also) even more clean, neat and tidy, on top of getting my business stable and on track, then you do not to worry about me from the heavens above.

For this special 1,000th milestone on my personal website/blog, I dedicate this post to you, my Big Auntie, in your memory and legacy that you leave behind for us.