Are you a Hello Kitty fan? If you are, let me share something interesting with you! The Hello Kitty 40th Anniversary X Casio EXILIM EX-TR15 will be available in Singapore! The much-sought after EXILIM EX-TR15 camera and limited edition set of accessories will be available in Singapore on 1st November, following its world debut in Hong Kong.

Weighing only 170g (inclusive of battery and micro-SD card), the Hello Kitty 40th Anniversary ? EXILIM EX-TR15 is only slightly thicker than an average smartphone, and yet, beneath its stylish exterior, the Hello Kitty 40th Anniversary ? EXILIM EX-TR15 packs a punch with its powerful dual-core EXILIM HS3 engine which significantly speeds up post-processing time, so users can take more photos within minutes.  The Hello Kitty 40th Anniversary ? EXILIM EX-TR15 will also feature exclusive Hello Kitty-themed stamps and frames, allowing self-portrait and Hello Kitty enthusiasts to decorate their photographs with the fashionable feline.


The Hello Kitty 40th Anniversary ? EXILIM EX-TR15 comes in a beautifully-decorated attaché case featuring the 40th Anniversary Hello Kitty, and a sling that enables users to carry the attaché case on their shoulder, or as a backpack with a variety of Hello Kitty-themed accessories that is bound to delight every Hello Kitty fan. This includes a lanyard, camera pouch, travel wallet, laser-etched plaque of exclusivity and unique serial number as well as a limited production Hello Kitty 40th Anniversary ? Baby-G timepiece for fans to indulge their passion for Hello Kitty from head to toe.

Where to Buy

Priced at S$1,499.00 each, 200 units of the Hello Kitty 40th Anniversary ? EXILIM EX-TR15 is available exclusively at the Consumer Electronics Exhibition (CEE) 2013 at Suntec City Hall 6, booth 6121, on 1st November 2013. An additional 200 units will be sold through premium CASIO EXILIM retailers after CEE 2013.

For more information, please visit:

Hello Kitty fans, do take note of the following points –

1. No reservations or pre-orders are allowed.

2. Sale of the Hello Kitty 40th Anniversary ? EXILIM EX-TR15 is limited to one unit per customer.

3. Compatible with Google Android and Apple iOS mobile operating systems only.

4. The iPhone, Apple iOS, iTunes, Google Android and Google Play are trademarks of their respective owners.

5. Technical specifications are subject to change without notice. For more information, please visit

* Information and Photograph Courtesy of Casio Singapore and Ogilvy Public Relations *


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